During the drive, shoppers are invited to purchase pre-packaged pet food bags for only $10. Once purchased, the bags can be deposited in the special collection bins located inside the store. 100% of the food donated benefits local animal shelters throughout Food City’s market area.
With every $10 pre-packaged bag purchase, customers using their ValuCard are also electronically entered for a chance to win a $500 contribution to the shelter of their choice.
“Our local animal shelters are dedicated to providing rescue, rehabilitation and adoptive placement for abused and abandoned animals. Food City is excited to partner with our valued customers to provide area shelters with much needed food supplies to help meet the needs of the animals in their care,” says Steven C. Smith, Food City president and chief executive officer.
Last year’s campaign raised a record breaking $109,000 in much needed food donations, which were presented to a number of area animal shelters and hunger relief organizations.
“With the assistance of our loyal customers, we hope to set a new record this year to help feed animals in need throughout our region,” adds Smith.
Headquartered in Abingdon, Virginia, K-VA-T Food Stores (Food City’s parent company) operates 130 retail outlets throughout southeast Kentucky, southwest Virginia, east Tennessee, Chattanooga and north Georgia.